We were commissioned by Mind Cafe Magazine to grow their overall brand presence using social media techniques.
Client
Mind Cafe
Year
2022
Services
Social Media
Reference
AJ Drew
Editor
Our brief by Mind Cafe magazine was to look at the overall marketing techniques, look at their social media platforms and website and create a stronger overall presence to grow their magazine image.
We were required to firstly audit their social media accounts and image. Once we evaluated their brand we understood there was a disconnect between their image, direction and magazine. We created a series of micro social media campaigns that matched with magazine launches and influencer collaborations.
We saw a great growth in their social media channels, we introduced a range of video based content into their social media channels which saw a massive increase in content engagement and following. Working directly with AJ was a great opportunity, we worked closely together to increase brand awareness, marketing direction and strategy.